SIETARBC Engaging a Nation, Hosting the World



Please save the date for an upcoming event: Engaging a Nation, Hosting the World.

Date: Tuesday Feb 26, 2013
Time: 6 – 8 pm
6:00-6:30: Registration/mix and mingle
6:30-7:30: Presentations
7:30-8:00 – questions and conclusion

Location: Creekside Community Centre (Multipurpose Room 1) 

RSVP by: Feb 22. Please indicate your attendance via email at or on our Facebook or LinkedIn page.


What does it take to engage a nation and host the world? From effectively leveraging new media platforms to training a cast of thousands to engaging media from all corners of the globe, this reflective presentation offers insight from three interculturalists involved with staging the Vancouver 2010 Olympics, 2010 Delhi Commonwealth Games, and 2008 Beijing Olympics.

New Media – 20 minutes (Rae Hull)

A pillar of the Olympic movement, culture was a driving force behind the Vancouver 2010 Winter Games. Not only did Canadians engage with the world on the field of play, but we also connected through digital space. Join Rae Hull, director of the Vancouver 2010 Cultural Olympiad as she looks at two platforms: The Canada CODE and CODE Live, and how they digitally connected people in Canada and around the world.

Training – 20 minutes (Nisha Paul)

The Delhi 2010 Commonwealth Games gave India an opportunity to focus on sports other than Cricket. It was a time when the spotlight on the country brought to light many challenges and successes that are part and parcel-of-life in a developing and fast-paced economy. Through the experience of Nisha Paul, get a glimpse into the chaos and excitement involved in training a team to put together an international event, in a place where life is an event in itself.

Media Relations – 20 minutes (Denyse Johnson)

The 2008 Beijing Olympics put China on the world stage, giving the country an unprecedented amount of media coverage for any Olympic Games. From the sidelines of the gymnastics venue where Denyse worked for the Beijing Committee managing a news wire service for media, get a behind-the-scenes look at the challenges, triumphs and humorous side of serving the world’s media.


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